Archive for June, 2011
By Bob Speyer and Justin Delos Reyes – Web Success Team
It is no secret that mobile usage is on the rise. Everywhere you go, you see people either chatting on their phones or walking with their head down, sliding their finger across a little glass screen. Mobile devices connect people to the digital world whenever and wherever they please. This presents a valuable marketing opportunity that your business should capitalize on as soon as possible. Below are the reasons why you need to implement a mobile website into your online marketing strategy.

Continue reading “Discover the Advantages of Mobile Websites for Online Marketing” »
By Bob Speyer and Justin Delos Reyes – Web Success Team
Blogging achieved its claim to fame years ago because it gave individuals an outlet to share their personal thoughts on the web. Since then it has evolved into a valuable online marketing tool for brands in every industry. To achieve social media or web success, companies need to provide content that can be found not just by people, but by search engines as well.
The benefits of a helpful, keyword rich blog are numerous. Below are the top reasons why your business should implement a blog into its online marketing strategy.

Continue reading “Top 3 Reasons Why Your Business Should Blog” »
By Bob Speyer and Justin Delos Reyes – Web Success Team
Article marketing is one of the most powerful search engine optimization techniques that your brand can incorporate into its online marketing strategy. It can put your content in front of thousands of readers and it can bring traffic to your website in a cost efficient way.
The reasons why your brand should refrain from article marketing are almost non-existent. But you should know beforehand that quality is of the utmost importance – not just on your part, but in regards to the directories you submit to as well.

Continue reading “Capitalize on the SEO Benefits of Article Marketing” »
By Justin Delos Reyes and Janette Speyer – Web Success Team
Charisma is defined by Merriam-Webster as “a special magnetic charm or appeal.” Entertainers have it. Politicians have it. But did you know your brand can exude that same type of charisma through social media?

Continue reading “How to Generate Charisma for Your Brand through Social Media” »
By Bob Speyer and Justin Delos Reyes – Web Success Team
The art of Social Media SEO (or Social SEO) lies in your ability to speak without disturbing the conversation. This means keeping your followers engaged while you implement keywords and keyword phrases into your profiles. Search engines love social media and brands that leverage it correctly. Building a Social SEO strategy for your profiles is imperative to your overall web success.

Continue reading “Using Keywords to Achieve Social Media SEO Success” »
By Bob Speyer and Justin Delos Reyes – Web Success Team
Teamwork is essential to the success of every brand’s online presence. It involves collaboration between groups of people with different skills, personalities, and expertise. Online marketers, for instance, collaborate with PR specialists, programmers, webmasters, advertisers, and traditional marketers, when they are hired to meet a brand’s social media goals.

Continue reading “5 Tips for Staying Focused on Client Goals while Working with Others” »
By Bob Speyer and Justin Delos Reyes – Web Success Team
E3 (Electronic Entertainment Expo) is the biggest event in the computer and gaming industry. Brands and developers from all over the world go to E3 to show off new video games and game related products. Web Success Team had the pleasure of being Snakebyte’s social media team at E3 this year.

Continue reading “Web Success Team Goes to E3 2011” »
By Web Success Team
There are arguably three components that make up the lifeblood of a website: content, SEO, and the SEO value you get from linking, aka: link juice. Link juice is becoming more important for brands as people flock to social media to share links and other information they find. The benefit of exposing your brand through social media outlets will enable you to become more visible on search and increase your rankings on Google and the like.

Continue reading “Getting Link Juice Out of Social Media” »